FREE Marketing Metrics Calculator
As marketers, we focus on moving the needle on the number of website visits, click through rates, conversion rates, engagement rates and the list goes on.
But, if you having difficultly proving how your efforts impact the company's sales, you are not alone!
CEOs and CFOs don't speak in marketing metrics; their conversations revolve around business metrics that tell them about cost, revenue, and profit.
This spreadsheet will help you calculate the 9 Marketing Metrics that Matter and allow you to communicate the business value of your marketing efforts to your boss.